What comes to mind when you hear the term business transformation?
Is it the tiny start-up that launches with one concept, finds no market so pivots to a totally different concept? Is it the hundred-year old business which goes into decline because competitors adopt new technology? Perhaps it’s second-generation owners who take over Dad’s business, without the savvy that made Dad successful. Or transformation on a grand scale, such as General Motors during the financial crisis, when they shut down the Pontiac, Saturn, and Hummer brands, spun off their financing company , and emerged from a Chapter 11 reorganization.