Are You Using Strategic Filters to Analyze Growth Opportunities?
[By guest blogger Mary Bruce]
I thought it was a pretty simple question. “What do you want this business to look like in five years?” However, Joan didn’t like it at all. “That’s not a question I can answer. Our market is limited. In order to grow, we have to be opportunistic – see what pops up and then pounce.” Joan is at least partially right. Many successful business owners have gotten where they are by being opportunistic. Unfortunately, many others have failed for the same reason.
